Welcome to the Auburn and Grass Valley Trader online!
These two long established publications have been serving the foothill region for over 26 years. Established as Penny Pincher in 1981, the company later purchased the Foothill Trader in 1985. Both products were redesigned into dynamic new tabloid publications featuring full color ads in the summer of 2007. We also offer special sections, monthly Trader Saver coupon sheets and a great business and professional directory. We cover the foothill regions on a weekly basis thru direct mail and subscription delivery in selected areas.